Tools to Create Empathy | Chris Gernon | TEDxIndianaUniversity

As technology advances, we discover new ways to understand other perspectives. Chris Gernon, with his media company Fugitives, furthers this use of technology to create empathy in unlikely ways: through the use of virtual reality. Chris is the founder and CEO of Fugitives Creative and Fugitives Editorial. Combined, they are a full service creative agency the engages some of the world’s most influential companies as their clients. Chris leverages his years of diverse experience outside of his business acumen, first as a creative editor and producer then as a senior creative director to solve any challenge put before him. He is, at his core, a storyteller and marketer using every medium possible to tell branded stories. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx