HELF as a Competitive Advantage - Webinar

The Higher Everyday Living Fee (HELF) is more than a new charge — it's a competitive lever that touches room pricing, capital investment, market positioning and service delivery all at once. In this webinar, aged care leaders explore how organisations are navigating the real decisions behind HELF: where it sits within a broader pricing and infrastructure strategy, how to position across premium, mid-market and value segments, and what operational realities providers are actually encountering on the ground. In this session we cover: How HELF fits within room pricing, capital profile and infrastructure Market positioning across premium, mid-market and value offerings Operational considerations when implementing and managing HELF Balancing consumer expectations with sustainable margins Lessons from providers already shaping their approach Industry panel: Paul O'Mahony — Chief Financial Officer, For Purpose Aged Care Graydn Spinks — Chief Operating Officer, Capecare Kevin McCreton — Founder, Catalyst Research Hosted by Ben Sturzaker (General Manager, Product and Technology) and Tyler Fisher (Senior Manager, Data and Analytics) from Mirus Australia.