How Gabby Golf Girl Gets 300+ Million Views A Month

How do you go from getting bribed with quarters to play golf at two years old to hitting 300 million views a month, beating Steph Curry in a 1v1 match, and outperforming the PGA Tour on social media? Welcome to the Forbes Top Creator Show! This week, host Steven Bertoni takes the show out of the studio and onto the fairway at Liberty National Golf Course in Jersey City to chat with creator, athlete, and entrepreneur Gabby DeGasperis (Gabby Golf Girl). Gabby breaks down her incredible origin story, starting when her mom created the @gabbygolfgirl account when Gabby was just six years old to showcase her trick shots. She opens up about being bullied in eighth grade, taking a six-month bet to post every single day, and dropping out of traditional school at age 14 the moment her newest video generated three million views overnight. Gabby delivers a masterclass on sports content creation, detailing how she overcame closed doors as a young female outlier in a male-dominated sport by adopting a "First Ever" content strategy. She reveals the logistics behind her 38-million-view trick shot, her straight-up match against NBA superstar Steph Curry, and why social media golfers often pull vastly more engagement than traditional tour pros. Finally, Gabby pulls back the curtain on the Gabby Golf Girl business model—explaining how she generates 70% of her revenue from brand deals, why Instagram pays zero dollars in ad revenue, and how hiring her former "blind date" allowed her team to post 60 times a day on Facebook to dominate short-form distribution. Subscribe to FORBES: https://www.youtube.com/user/Forbes?s... 0:00 Meet GabbyGolfGirl: Live from Liberty National Golf Club 1:19 Starting Golf at Age 2 & Playing for Quarters 4:32 Launching "Gabby Golf Girl" at Age 6 6:00 - Dropping Out of High School at 14 to Go Full-Time 9:58 Facing Gatekeeping & Sexism in Golf Media 14:28 Why Creator Golf Gets More Views Than the PGA Tour 26:01 Trick Shot Demo & The 56-Hour Shot Attempt 31:02 Monetization Blueprint: Brand Deals vs. Ad Revenue 35:29 Beating Steph Curry 1v1 in a Match Play Chip-Off 42:03 The 60-Posts-a-Day Distribution Engine Fuel your success with Forbes. Gain unlimited access to premium journalism, including breaking news, groundbreaking in-depth reported stories, daily digests and more. Plus, members get a front-row seat at members-only events with leading thinkers and doers, access to premium video that can help you get ahead, an ad-light experience, early access to select products including NFT drops and more: https://account.forbes.com/membership... Stay Connected Forbes newsletters: https://newsletters.editorial.forbes.com Forbes on Facebook: http://fb.com/forbes Forbes Video on Twitter:   / forbes   Forbes Video on Instagram:   / forbes   More From Forbes: http://forbes.com Forbes covers the intersection of entrepreneurship, wealth, technology, business and lifestyle with a focus on people and success.