Digital Marketing Class Recording | Basic Concept of Marketing | Sales psychology and Branding

This video features a recorded session from the 20-Day Digital Marketing Training Program organized by Bhaktapur Municipality, Ward No. 8. In this session, topic covered marketing, sales psychology and branding Topics Covered in Previous Classes: Color Theory, Design layout concept Basic Video Creation and Editing Content Calendar Planning Social Media Platforms and Marketing Understanding Meta Ads Structure Lead Generation Strategies Email Marketing, Google My business optimization, Using AI Tools for Marketing Tasks SEO,AEO and Google Ads Timestamps: 00:00 Introduction to Marketing and Business Activities 00:59 Digital Scams and Multi-Level Marketing (MLM) Realities 00:05:16 5 Key Pillars of a Successful Marketer 00:07:27 Marketing is Like Dating 00:09:02 Sales is Like a Doctor 00:10:02 Pricing Psychology and Combo Deals 00:19:23 Reverse Effect Sales & Clarity 00:20:55 Why You Should Never Badmouth Competitors 00:25:22 Segmentation, Targeting, and Positioning (STP) 00:31:01 Identifying Your Dream Buyer and Pain Points 00:37:35 Sensory Marketing and Ambience 00:41:33 The "Godfather Offer" and Scarcity Marketing 00:52:50 Value-Based Marketing and Pareto Principle (80/20 Rule) 00:56:54 Owner Mindset: Treating Sales as a Priority 01:06:50 Branding, Consistency, and Personal Promotion