No Decision Is a Bad Decision with Jess Haney

What if the most expensive thing in your business is the decision you keep putting off? In this episode of The CEO Shift, host Shawndel Spader sits down with Jess Haney, Partner and COO of Kismet Marketing, to talk about decisive leadership, clarity, and the shift every growing CEO eventually has to make: learning to let go. Jess spent 13 years in education and was preparing for principal interviews when her best friend invited her to help launch a marketing agency. With no marketing background but a gift for building systems and pulling people across the finish line, she said yes. Eight years later, she is a Partner and COO who leads with calm, clarity, and a refreshing bias toward action. Across the conversation, you will hear why Jess believes no decision is a bad decision, how she leads by pulling people across the finish line rather than pushing them, what it really takes to get a team clear on who leads what, how she decides what to offload to an employee, a contractor, or AI, and what she has learned about building a women-owned business in male-dominated industries. If you are a CEO or agency owner who has ever felt the loneliness at the top, this conversation is a reminder that you were never meant to run it alone. Watch or listen now, and subscribe so you never miss an episode. Connect with Jess Haney: Website: https://www.kismet-marketing.com LinkedIn:   / kismetmarketing   Facebook:   / kismetmarketing   Instagram:   / kismetmarketing   Connect with The CEO Shift: Website: https://www.spadergroup.com/ceo-shift Facebook:   / spadergroup   LinkedIn:   / spader-group-llc   Instagram:   / spadergroup   Shawndel's LinkedIn:   / spadergroup