Good Kids, TERRIBLE Parents!

Why are more toys being sold to adults than to actual kids? Why has Gen Alpha started looking less like a generation of children and more like a generation of consumers? Somewhere along the way, childhood started getting shaped by marketing, trends, and constant consumption. And when you really look at it, the biggest winners in this toddler-to-consumer pipeline aren’t the kids at all — it’s the corporations. #GenAlpha #ModernParenting #Parenting #SocialCommentary #Consumerism #Childhood