The Senior Only Framework for Building an Agency Clients Actually Want to Stay With
Agency Uplift
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The Senior Only Framework for Building an Agency Clients Actually Want to Stay With
32 просмотра · 11 дней назад
Agency Uplift
75 подписчиков
32 просмотра · 11 дней назад
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Most agencies sell the prospect to their best people, then hand the account to someone far less experienced. Matt Slaymaker saw that bait and switch firsthand and decided to build his agency around doing the opposite.
In this episode, I sit down with Matt to unpack what happens when you make senior level delivery, honest expectations, and clients trust the foundation of the agency.
Why the agency bait-and-switch destroys trust.
When junior talent becomes a liability.
How to give juniors guardrails without stunting growth.
Why client expectations determine retention.
How great delivery creates brand evangelists.
Why referrals can become your strongest growth channel.
How to build towards a 15 person agency.
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