How to Build a Two-Step Opt-In Funnel in GoHighLevel (Full Funnel Tutorial for Beginners)

Want to turn website visitors into booked appointments automatically? In this tutorial, I'll show you how to build a simple two-step opt-in funnel inside GoHighLevel — one of the most common and powerful funnel types you can create in GHL. This funnel works like this: a visitor lands on your opt-in page, fills out a form, and gets automatically redirected to a booking page where they can schedule a call — all without you lifting a finger. Once you understand this simple structure, you can build far more advanced multi-step funnels using the same core logic. What you'll learn in this GoHighLevel funnel tutorial: ✅ How to navigate to the Sites → Funnels section in GHL ✅ How to create a new funnel and understand the funnel → page → section → row → element hierarchy ✅ How to add and name your first funnel step (the opt-in page) ✅ How to build from blank vs. import an existing funnel ✅ How to correctly add sections, rows, and elements (and why order matters) ✅ How to embed an opt-in form into your funnel page ✅ How to add a second page (the booking page) with an embedded calendar ✅ How to set up automatic redirection so form submissions send visitors straight to your booking page ✅ How to preview and test your funnel end-to-end before going live This tutorial assumes you already have a form and calendar built in GHL — check my other videos on this channel for step-by-step guides on creating forms and calendars if you need those first. Perfect for GHL agency owners, SaaS resellers, coaches, and local businesses looking to automate lead capture and appointment booking. ⏱️ Timestamps: 0:00 – Intro: what a two-step opt-in funnel is 0:25 – Navigating to the Funnels section in GHL 1:15 – Creating and naming a new funnel 1:27 – Understanding funnel structure (pages = rooms in a house) 2:02 – Adding the first funnel step (opt-in page) 2:32 – Create from blank vs. import 3:03 – Section, row, and element hierarchy explained 4:23 – Adding your opt-in form to the page 5:13 – Adding the second page (booking page) 5:50 – Setting up redirect so the form leads to the booking page 7:09 – Adding the calendar to the booking page 8:11 – Previewing and testing the full funnel 9:03 – Wrap-up 💬 Got stuck on any step? Drop a comment below and I'll help you troubleshoot!