How to TURN 1 COLOR into your Brand Color Palette. Step-by-Step Process

Your brand colors should function like members of a band. You need a lead singer. Many brands already have this, but your real potential unlocks once you've got support from a good "band". In this video, we go through a step-by-step process on how to create a color palette for your brand. All you need to start is one color. Do you LOVE your logo? Schedule a call: https://brightcoal.com/ OUTLINE 01:12 - Nana's Family Secret "Color Palette" Recipe 01:30 - Example Palette and Roles 02:00 - Colors 03:02 - Low vs. High Distinction 03:28 - Choosing Your Main Brand Color / "Lead Singer" 04:25 - CAUTION Do not blindly follow Color Psychology 05:40 - Building a Brand Palette, Step-By-Step 08:00 - Your brand colors DON'T have to go on your walls SUBSCRIBE FOR MONTHLY-ISH EMAILS: https://brightcoal.com/email Music by Dyalla and Yung Logos #brightcoal #logo #branding #logoideas