Automotive Dealer Marketing Challenges Webinar: How to Stay One Step Ahead

The automotive sector continues to face significant marketing challenges, from evolving customer journeys and AI-driven search behaviours to growing pressure on lead quality, measurement and budget efficiency. Join Fusion and special automotive guest Tom Cummings (ex Vertu Motors), as we explore: The biggest marketing challenges facing dealer groups in 2026 How AI and changing search behaviour are impacting visibility and leads Strategies for improving customer acquisition and conversion The role of first-party data and audience intelligence Practical examples of what's working right now Key opportunities to gain a competitive advantage in 2027