Perazim Creative Compass | Season 2, Episode 4

Welcome to Perazim Creative Compass, hosted by Sophia Karydis (@sophiakarydis). Each episode begins with one central question and unfolds into a wider conversation about creativity, craft, and what it really takes to build a career in fast-moving creative industries. In this episode, we sit down with @precilla.chard, a beauty and skincare creator known for her honest routines, thoughtful recommendations, and calm, considered approach to content. Precilla shares what inspired her to start creating, how she carved out her voice in an oversaturated space, and why authenticity matters when working with brands, while also reflecting on the collaborations she’s most proud of, the challenge of standing out without chasing trends, the skincare myths she wishes would finally disappear, and offering practical advice for anyone looking to get into beauty content and find their niche. Follow Precilla on Instagram:   / precilla.chard   Produced by: Kevin Graham Videography: Randerick Bishop (@kaangproductions) Follow us on socials: @perazimmagazine​