Top 5 Tips for subscription pricing

Fixed-price, usage-based or a hybrid: what's the right subscription model for your software or AI solution? Join the first Software Australia "Top 5 Live" as we take a look at the confusing world of software pricing. Commercial/pricing expert Nick Cherrier will explain the ⭐Top 5 Things to Know About Software Subscriptions⭐. We'll discuss: ➡ Choosing the right pricing model: understanding the different approaches to suit your customers & business ➡ The psychology behind pricing: what makes customers buy & stick around ➡ Financial metrics to assess the performance of a subscription business www.softwareaustralia.org 00:00 - Start 00:06 - Welcome 01:13 - Meet Nick Cherrier 03:23 - Tip #5 - Retention, retention, retention 10:59 - Tip #4 - Don't neglect your customers 19:45 - Tip #3 - Price increases require discipline 28:08 - Tip #2 - Tip #2 - How vs how much 35:13 - Tip #1 - It starts with who 38:04 - Q&A 54:13 - Wrap up