The Devil Is in the Detail | Dragons' Den IRL

Aisling and Stephen were looking for €70,000 for a 20% stake in their company Devils Edge Shirt Co. At Devils Edge, the customer has a great opportunity to design their own shirt without a hefty pricetag. An international sensation, Dragon's Den features entrepreneurs pitching for investment in the Den from our Dragons, five venture capitalists willing to invest their own money in exchange for equity. #DragonsDen #DevilsEdgeShirt #IdealHomes