Taking Action On Your Big Ideas: The Startup Game Podcast Season Two

Welcome back to the Startup Game podcast! We are back, now with added va va voom because we are in video AND audio now! The Startup Game Podcast talks to founders of new and small businesses to understand what they get up as they try to create their business, and how the world of business, entrepreneurship and just everyday life all impact their bottom line. Episode 1 is with Nilanjana Sensarkar of Kraft Gurus and we talk about how to keep control when your ideas are getting bigger all of the time!. Here's Nilanjana's 60 second intro to her and Kraft Gurus: 'Through my company, KraftGurus, I promote Indian aesthetics and traditional knowledge through talks, workshops and curated experiences featuring grassroots artists and heritage art forms. I am now evolving KraftGurus into creative reflection workshops that use Indian aesthetic principles and art practices to help people slow down, think more clearly, reconnect with purpose and see new possibilities. My upcoming workshop, “Seeing Differently” (10 October 2026), combines my LOTUS creative reflection framework with Madhubani art as a reflective process. Participants explore how creativity can support self-awareness, wellbeing and fresh perspectives—without needing any previous artistic experience. As part of my business journey, I enjoy sharing practical lessons with other entrepreneurs, including the importance of understanding regulations, protecting creative ideas through copyright awareness, building ethical partnerships, valuing your expertise, and creating sustainable business models that align with your values. I would love to connect with fellow entrepreneurs, creatives and organisations interested in the intersection of heritage, creativity, wellbeing and purposeful business. Find out more: KraftGurus (@kraftgurus) • Instagram photos and videos LinkedIn: KraftGurus Ltd   / kraftgurus-ltd   and Nilanjana Sensarkar ' To follow future episodes of The Startup Game podcast, subscribe and like the videos - one posted every week! To be part of the show, contact us on thestartupgame@yourstartuppartner.com To find out more about advertising on the show, please contact us at thestartupgame@yourstartuppartner.com Instagram @thestartupgamepodcast