Why a 250-Animal Dairy Farm Chose Wrangler Sexcel | The Wrangler Advantage | ABS India

When experience meets purposeful genetics, breeding becomes a strategy. 🐄🧬 Meet Mr. Naveen, farmer at Chovel Dairy Farm, District Bikaner, with 10 years of experience in dairy farming and a herd of approximately 250 animals. With a clear focus on genetic improvement, Mr. Naveen wanted to work with bulls offering high TPI and high NM$, while also targeting improvements in MSPD and FAT%. For his breeding program, he chose ABS Wrangler Sexcel semen. And the results from his experience speak for themselves: 🔹 2 straws used 🔹 2 pregnancies achieved 🔹 Wrangler Sexcel semen selected 🔹 Breeding objective focused on MSPD & FAT% 🔹 Selection driven by high TPI and high NM$ Supported by ABS Business Manager Mr. Malkeet Singh, Mr. Naveen is happy with his decision to include Wrangler in his breeding strategy. 🐂 THE WRANGLER ADVANTAGE Wrangler is not simply a bull choice — it is part of a purpose-driven breeding strategy. At ABS India, we believe systematic breeding means understanding your herd, defining your breeding goals and selecting genetics that can help move the herd in the desired direction. From productive cows today to a more sustainable, profitable and productive herd tomorrow, every mating matters. This is The Wrangler Advantage Campaign — celebrating farmers who are making informed genetic decisions and building the next generation of their herds. 📍 Farmer: Mr. Naveen 🏡 Farm: Chovel Dairy Farm, Bikaner 🐄 Herd: ~250 animals ⏳ Dairy Farming Experience: 10 years 👨‍💼 ABS Business Manager: Mr. Malkeet Singh 🐂 Bull: ABS Wrangler 🧬 Semen: Wrangler Sexcel 🎯 Breeding Focus: MSPD & FAT% 📊 Genetic Focus: High TPI & High NM$ Don't just breed for today. Breed for the herd you want tomorrow. ABS India — Genetics that work for your herd. Hashtags #TheWranglerAdvantage #ABSWrangler #WranglerSexcel #ABSWranglerSexcel #ABSIndia #DairyGenetics #DairyFarming #DairyFarmer #SystematicBreeding #GeneticProgress #CattleBreeding #ArtificialInsemination #Sexcel #TPI #NMS #MSPD #FAT #HerdImprovement #SustainableDairy #ProfitableDairy #ProductiveDairy #Bikaner #RajasthanDairy #FarmerSuccess #BetterGeneticsBetterFuture