MIN S5E03: Structure Before Capital- What Women in Business Actually Need ft Muyiwa Femi- Pearse

Ever worked hard all year… and still couldn’t explain where the money went? This episode of MINIBA is for you. We sit with Muyiwa Femi Pearse, founder of The SME Mall, to unpack the real reason many businesses — especially women-led businesses — struggle, stall, or quietly shut down. Spoiler: it’s not laziness. It’s not motivation. It’s structure. In this conversation, we talk about: Why revenue without structure creates stress, not freedom The silent danger of poor record-keeping and weak financial systems Why inflation, rising costs, and new taxes expose broken businesses first Why understanding your numbers matters more than funding or new tools How many founders confuse “busy” with “profitable” Why diagnosis must come before growth There’s a moment where Akinfemi shares a five-minute visit to Muyiwa’s office that completely changed how he thought about business — and why that same advice still applies years later. If you’ve ever felt like: “I’m working, but I’m not progressing,” this episode will help you see where the leak actually is. And if it makes you uncomfortable — good. Clarity always does before it brings relief. 🎯 Mentioned in this episode Buy the Learning. Doing. Progressing (LDP) gemstones bracelet: https://wa.me/2349043097991?text=%E2%... Diagnose your business with The SME Mall Business Health Checker (free diagnostic tool): https://thesmemall.com/business-healt... Apply for Women in Business Grant Programme here: https://docs.google.com/forms/d/e/1FA... This is MINIBA. Made in Nigeria. Inspired by Africa.