How IKEA Actually Makes Money (It’s Not Furniture)

IKEA doesn’t sell chairs — it sells empty space. Every product is redesigned so more units fit in a shipping container, you do the final delivery and assembly for free, and the company even owns the forests. The real money isn’t in the furniture. This is how the machine actually works. Like and subscribe if it was useful. #IKEA #BusinessModel #Logistics #FlatPack #IKEAEffect #Explained #HowBusinessesMakeMoney