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The Rise and Fall of America's Photography Capital: Rochester, New York

The Cities We Lost

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The Rise and Fall of America's Photography Capital: Rochester, New York

24 просмотра · 11 дней назад
The Cities We Lost
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24 просмотра · 11 дней назад
#Rochester #Kodak #CityCollapse 📘 The guide to how single-industry cities rise and fall: https://citieswelost.netlify.app How did Rochester, New York become the undisputed center of global photography, and why did that same singular focus become the mechanism of its undoing? This video traces the extraordinary rise and devastating fall of a city that built an empire on silver halide film. In the early 1800s, Rochester was America's flour capital, powered by the Genesee River's High Falls. When that industry declined, the city pivoted to ornamental plants and became the "Flower City." But everything changed when George Eastman revolutionized photography, making it accessible to ordinary people. By the early 20th century, nearly three-quarters of Rochester's economic output had some connection to Kodak. The company didn't just employ 60,000 people—it also funded schools, hospitals, concert halls, and universities, creating what appeared to be a perfect industrial utopia. Then came the digital revolution. In 1975, a Kodak engineer invented the first digital camera. Instead of leading the transition, company leadership chose to protect film margins. Through the 1980s and 1990s, Japanese manufacturers refined digital technology while Kodak optimized for a world that was disappearing. The company eventually moved into digital, but the window had closed. By 2012, Eastman Kodak filed for bankruptcy. The consequences weren't a sudden collapse but a three-decade hemorrhage. Rochester's population fell from 332,000 in 1950 to below 212,000 by 2020. Iconic landmarks like Midtown Plaza were demolished. The Kodak Park complex, once employing thousands, now stands as a monument to vanished prosperity. The real lesson isn't about corporate failure or technological disruption. It's that prosperity built on a single dependency isn't prosperity—it's a loan. When the lender calls it in, the interest comes due all at once. #industrialdecline #urbanhistory #photography #manufacturing #economicshift #americancities #ghosttown