Email Marketing in WordPress: Complete DoubleScale Tutorial

Run your whole email marketing from inside WordPress, from connecting your email service to sending campaigns, automating follow-ups and fixing emails that don't arrive. In this step-by-step tutorial you'll set up DoubleScale and send your first campaign: SMTP with smart routing and a fallback connection, bounce handling, the drag-and-drop email builder, merge tags, recipient filters, automated campaigns, email sequences, automation emails and analytics. ⏱ Chapters 0:00 Introduction 0:27 How an email campaign works 1:03 Connect your email service (SMTP, smart routing, fallback) 3:42 Email settings, footer, double opt-in & contact status 5:06 Bounce handling 6:02 Create a campaign: standard vs automated vs sequences 6:55 Set-up info & merge tags 8:03 The drag-and-drop email builder 9:49 Send a test email 10:13 Choose your recipients (lists, tags, advanced filters) 10:52 Review & send (or schedule) 11:11 Automated campaigns (new post & recurring) 12:51 Email sequences 14:55 Send Email in automations 15:37 Track the results 16:03 Debug failed emails 17:17 Wrap-up What you'll learn: ✅ Send through Amazon SES, SendGrid, Mailgun, Brevo or any SMTP server, with automatic fallback ✅ Keep your list clean with bounce handling and double opt-in ✅ Design responsive emails with drag and drop, reusable sections and conditional content ✅ Personalize with merge tags and fallbacks ✅ Email your latest blog post automatically, or on a weekly schedule ✅ Build a welcome series that starts when someone subscribes ✅ Track opens and clicks, and find out why an email failed Some features shown require DoubleScale Pro. #WordPress #EmailMarketing #DoubleScale