Social Media for Churches | Church Tech Crash Course Module 5.5

Learn how to approach social media strategically as part of your church’s digital communication. In this Church Tech Crash Course lesson, instructor Jacob Poettker explores the wide range of social media platforms available to churches and how to think intentionally about what to use, when to use it, and why. This lesson covers practical considerations such as: Choosing social media platforms that fit your church and audience Understanding that different platforms serve different purposes Deciding what types of content belong on each platform Knowing when and how often to communicate through social media Matching the message to the people you are trying to reach Using social media to communicate with both your congregation and the wider community Creating a sustainable approach instead of trying to be everywhere at once Social media can be a powerful communication tool, but churches do not need to use every platform in the same way—or even use every platform at all. An intentional strategy can help your church focus its time and energy where digital communication will be most useful. This video is Module 5.5: Social Media in the Digital Congregational Communication module of the Church Tech Crash Course. Instructor: Jacob Poettker For the entire Church Tech Crash Course: https://ccl.network/yitb For more video modules:    • CTCC   Information about the Center for Church Leadership: https://ccl.network #ChurchSocialMedia #ChurchCommunication #DigitalMinistry