48 Laws of Power Part 4: Why We Fall for Beautiful Promises

Do you really choose freely, or were your options decided for you? In Part 4 of our 48 Laws of Power series, we break down laws 25 to 32 from Robert Greene's classic, and the psychology behind how powerful people shape their image, their timing and your choices. You'll see how Aurore Dupin reinvented herself as George Sand, why Cesare Borgia sacrificed his own enforcer, how Benjamin Franklin helped expose a fake miracle cure, why Cortés wrecked his own ships, and how Ivan the Terrible "gave up" his throne to gain more power. Along the way, we explore the decoy effect, the planning fallacy, the confidence heuristic and optimism bias, plus the honest downside of each law. Which law have you seen used on you? Tell us in the comments, and subscribe so you don't miss Part 5. CHAPTERS 0:00 Welcome back to the game of power 0:43 Law 25: Re-create yourself 2:14 Law 26: Keep your hands clean 3:31 Law 27: Create a cultlike following 4:59 Law 28: Enter action with boldness 6:16 Law 29: Plan all the way to the end 7:50 Law 30: Make it look effortless 9:04 Law 31: Control the options 10:31 Law 32: Play to people's fantasies 11:47 The 8 laws in one minute This video summarizes ideas from The 48 Laws of Power by Robert Greene for educational purposes. It is not affiliated with the author or publisher. #48LawsOfPower #Psychology #RobertGreene