Why the Future of Travel Still Needs People

Can technology make travel seamless without losing the people we rely on when something goes wrong? In this Fellow Futures episode, Anthony Chapman and Paul Crump are joined by Karen Hutchings, Director at Cobb & Hutch Consulting, to explore how technology, changing behaviour and rising expectations are reshaping the future of travel. Drawing on a career spanning airlines, business travel and major global travel, meetings and events programmes, Karen explains why the industry’s ageing systems are overdue a rethink and why AI is arriving faster than many travel businesses are prepared for. The conversation explores: • How leisure travel is reshaping business traveller expectations • Where AI can improve personalisation and remove friction • Why human expertise remains essential during disruption • The growth of blended travel and digital nomadism • Why travellers increasingly want authentic and purposeful experiences • The tensions between exploration, accessibility and sustainability • Why volunteering could become a major travel trend This episode builds on Fellow’s report, *Transforming Travel Brands for Tomorrow’s Travellers*. Discover more from Fellow at https://fellow.partners or read the report at https://fellow.partners/insights/tran... Subscribe for more conversations exploring what’s next for brands, culture and creativity. #FutureOfTravel #TravelIndustry #ArtificialIntelligence #BusinessTravel #TravelTrends