A FireWise Field Look: Where Recruitment Actually Begins

Recruitment in the fire service starts long before anyone fills out an application. This FireWise Field Look examines early recruitment and retention through Island Ignite: a three-day camp for young women in grades 11 and 12, built entirely around hands-on firefighting. We spent three days with the participants, alumni, instructors and Island Ignite President Debra Rogers to work through the questions every department is facing: Why does hands-on exposure change confidence and retention in ways a career fair can't? What's gained by engaging candidates well before they're job-ready? How does early engagement address the underrepresentation of women and youth in the fire service? If you're a chief, deputy, or training officer thinking about where your next few years of recruits will come from, the people in this video, including the ones you're working to reach, tell you exactly what would have reached them sooner. Learn more about Island Ignite: islandignite.com Connect with FireWise Consulting: Website: https://www.firewiseconsulting.com/ LinkedIn:   / firewise-consulting-ltd.   Instagram:   / firewiseconsult   Facebook:   / firewiseconsulting