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Beyond the Shiny Objects: Winning Digital Commerce

The CPG View

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Beyond the Shiny Objects: Winning Digital Commerce

8 просмотров · 12 дней назад
The CPG View
30 подписчиков
8 просмотров · 12 дней назад
Can you walk us through your journey to becoming VP of Digital Commerce at Danone and share one or two pivotal experiences or decisions that shaped your path? In your role leading digital commerce at a large CPG company, how do you define success? Is there a guiding principle or philosophy you rely on when making strategic decisions? The digital commerce landscape is changing rapidly. What trend, innovation, or change in consumer behavior is having the biggest influence on how you approach online sales and engagement? What is one challenge you’ve faced during your digital commerce career, and what lesson could you share with people listening who may be on a similar path?