CINELLI x THE TRAKA

Traka for us is not about chasing podiums. This event is about reconnecting with the people who, just like us, live for this sport. The video captures Maia, Hugo, and Liv as they take on the race in their own way. Maia was there for fun and sunshine, Liv was out to push her limits, and Hugo and came to ride hard but also see how the event, and the people, have evolved. The real draw isn’t just the race, it’s the faces you haven’t seen in a while. We are there for the laughs, the parties, the adventure, and the feeling that you just have to be there. Behind the scenes, making this video was its own adventure. We expected chaos, and we got plenty of it. From national power outages, navigating everything from unpredictable gravel routes to capturing these moments as they unfolded. But that’s the beauty of cycling, it’s raw, a bit unpredictable, and always full of stories. In the end, we came for the ride, but we stayed for the people. That’s why we’ll be back. Production - RPM SOUPLESSE Producer - Anthony Aelbrecht and Hazel Dupont Riders - Liv Pijpers, Hugo Foulon, Maialen Zebala Camera - Jules Stallaerts Photographer / handycam - Obe Mortelmans