Digital Fashion and Sustainability: DressX, IoDF, and The Dematerialised | MVFW 2022 Panel Series

Leanne Elliott Young of the Institute of Digital Fashion, DressX co-founders Natalia Modenova and Daria Shapovalova, and Beata Wilczek of The Dematerialised join host David Cash to talk about sustainability in fashion and what digital clothing can change. Recorded at Metaverse Fashion Week in Decentraland, March 2022, the panel covers measuring the impact of digital garments, digital sampling and try-on, cultural sustainability, mental health, and access. Chapters 00:00 Welcome: sustainability in virtual fashion 01:39 Leanne Elliott Young introduces the Institute of Digital Fashion 02:41 DressX on sustainability as a founding mission 06:37 Beata Wilczek on holistic sustainability at The Dematerialised 08:31 From traditional fashion to digital fashion 12:43 DressX research on the impact of digital garments 20:04 Beata Wilczek on transparency and cultural sustainability 24:19 Tangibility and the real effects of fashion 25:24 DressX on mental health, size, and access 32:30 Leanne Elliott Young on digital try-on and the digital atelier 36:36 Beata Wilczek on why digital fashion is real 39:43 Closing thoughts and initiatives Key topics • How DressX measures the impact of digital versus physical clothing • UN Sustainable Development Goals and digital fashion • Digital sampling, AR try-on, and producing less • Who made your clothes: transparency for digital garments • Cultural sustainability and indigenous knowledge in the metaverse • Mental health, sizing, and freedom of expression • Digital waste and the digital divide • Education and access for emerging designers Speakers • Leanne Elliott Young, CEO and co-founder, Institute of Digital Fashion • Natalia Modenova, co-founder, DressX • Daria Shapovalova, co-founder, DressX • Beata Wilczek, Head of Digital Sustainability and Social Impact, The Dematerialised • David Cash, curator of MVFW (host) From the conversation "digital fashion is real" (Beata Wilczek) "don't shop less, shop digital." (DressX) How to cite APA: Cash, D. (2022). Digital Fashion and Sustainability: DressX, IoDF, and The Dematerialised | MVFW 2022 Panel Series [Video]. YouTube.    • Digital Fashion and Sustainability: DressX...   Chicago: Cash, David. "Digital Fashion and Sustainability: DressX, IoDF, and The Dematerialised | MVFW 2022 Panel Series." YouTube video, 2022.    • Digital Fashion and Sustainability: DressX...  . About the series The MVFW 2022 Panel Series is a set of ten conversations recorded during the first Metaverse Fashion Week in Decentraland in March 2022. The series was hosted and curated by David Cash and produced by Cash Labs, bringing designers, editors, artists, and technologists together to talk about where fashion goes when it moves into virtual worlds. Several of the artists and brands in the series also showed work in the Cash Labs Gallery in Decentraland during the week. Links Cash Labs: https://cashlabs.io Instagram:   / davidcash888   LinkedIn:   / davidcash888   #SustainableFashion #DigitalFashion #MetaverseFashionWeek