Uber for Business's Global Revenue Enablement Strategy

Corine Varga, Global Head of Revenue Enablement at Uber for Business, built her career from quota-carrying AE to leading global enablement for a 700-person GTM team spanning 60+ countries. Corine shares how she structures central vs. regional enablement, why she owns President's Club, and what it actually takes to move from IC to global leadership in four years. 😎 ABOUT OUR GUEST: Corine Varga is Global Head of Revenue Enablement at Uber for Business, the enterprise arm of Uber serving 200,000+ organizations worldwide, including 60% of the Fortune 500. She joined Uber for Business in 2021 as an individual contributor and was promoted to Global Head in 2025, growing alongside a sales org that has more than doubled to 700 GTM heads across APAC, EMEA, LATAM, and North America. Before Uber, she spent five years at Business Wire, where she moved from Account Executive, managing a $3M portfolio, to building the company's global enablement function for an 110-person sales team. She came to enablement the practitioner's way—as a former quota-carrying AE—and brings that seller credibility to everything she builds. 👉 Follow Corine Varga on LinkedIn:   / corinehvarga   ----- 💿 EPISODE SUMMARY: Most enablement leaders never have to think about invoicing quirks in Latin America, language dubbing for Brazil, or aligning global managers across a dozen time zones. Corine Varga does all of it—and she's been building the function at Uber for Business since before it was a global team. In this episode, Corine joins Alex to break down what enterprise-scale enablement actually looks like—the structure, the programs, and the decisions that let a lean team support 700 GTM reps across 60+ countries. Corine and Alex talked about: How Uber for Business structures central vs. regional enablement—and how much autonomy regional leads actually have Why the annual manager bootcamp exists and what 75% of its value has nothing to do with the content How Uber for Business uses Notebook LM to give sellers faster answers—and cut down on Slack questions to managers Why Corine owns President's Club as part of enablement—and what goes into building criteria beyond just hitting quota The career advice she gives to every enablement IC who wants to move into leadership Enjoy the show! 📝TRANSCRIPT: https://dock.us/grow-and-tell/ep-56-c... ----- SUBSCRIBE TO GROW & TELL 🌐 Website: https://www.dock.us/grow-and-tell 📺 Youtube:    / @grow-and-tell   🟢 Spotify: https://open.spotify.com/show/4M63aN1... 🍎 Apple Podcasts: https://podcasts.apple.com/us/podcast... 👀 LinkedIn:   / dock-us   📸 Instagram:   / growandtellshow   🕺 TikTok:   / growtell