How Zara Beats Fashion at Its Own Game

Zara built a $60 billion fortune by refusing to do the one thing every fashion brand thought was essential: predict the future. Here's the hidden machine behind fast fashion — and why the most valuable thing Zara sells isn't clothes. It's speed. Chapters: 0:00 The Impossible Speed 0:46 The Old Game 1:51 The New Machine 3:17 The Business of Risk 4:26 What It Really Teaches You #zara #fastfashion #businessbreakdown #moneymechanics #howbusinessworks