Why are adverts so loud?

This was so much more complex than I thought. ■ AD: 👨‍💻 NordVPN's best deal is here: https://nordvpn.com/tomscott - with a 30-day money-back guarantee. Graphics by Willow Marler https://wmad.co.uk Written with Sean M Elliott   / seanmelliott   Audio mix and script proofread by Graham Haerther and Manuel Simon at Standard Studios (who had to deal with the audio-nightmare that was the echoey green screen room I filmed in) 🟥 MORE FROM TOM: https://www.tomscott.com/ (you can find contact details and social links there too) ❓ LATERAL, free weekly podcast: https://lateralcast.com/    / lateralcast   👥 THE TECHNICAL DIFFICULTIES:    / techdif