Invisible & Lost Shoppers…How to Reach Them & Grow Your Affiliate Revenue

Join Ryan Hiliard from Refersion and Chris Lettera from Minty for a practical look at the high-intent shoppers brands often lose during BFCM and beyond—from cart abandoners to consumers using AI tools to research products and compare offers. They’ll explore how much revenue may be left on the table with these overlooked audiences and how brands can recover more of it. Chris will also share how Minty helps brands generate net-new revenue by surfacing offers inside AI tools such as ChatGPT and identifying and re-engaging anonymous, high-intent site visitors on a CPA basis.