The Most Valuable YouTube Training for Realtors You’ll Ever Watch

Want our help building the #1 real estate YouTube channel in your market? If you're a team doing $500K+ a year in GCI, click below to see if we're a good fit: https://linktw.in/CxFyjS We run 50+ real estate YouTube channels, and last year they generated over $11 million in GCI. But when we surveyed 463 agents, most of the ones on YouTube weren't making real income from it. Here's the exact 4-part system to make your first $100,000. In this video: Why only 5 agents in your city are winning this game The dollar strategy for picking your next 4 videos Why your lowest-view video might be your best lead source The 1 hire that buys back 20+ hours a month (00:00) Most Agents on YouTube Make No Real Money (01:00) The TV Shift Nobody's Talking About (01:30) 5 Agents vs 95% (02:00) The Math Behind 700 Deals (03:00) Who You're Actually Talking To (04:00) How to Reach the Other 90% (05:00) The Dollar Strategy (06:30) The Only Metrics That Matter (09:00) Low Views, More Leads? (09:30) Boring vs Interesting (13:00) The QR Code Hack (13:30) Where Filming Is Going (15:30) Your First Hire (16:30) What a YouTube Team Really Costs A little about us: Andrew: Made thousands of sales calls. Was unfulfilled on the rollercoaster of referral-based sales. Became the marketer for 5 top teams in the US, spending several million on paid ads. Spoke on stage at Curaytor about marketing. Was posting content on social, but a little aimlessly. Went all-in on hyperlocal YouTube. Studied top creators to extract systematic frameworks for content that actually converts. Built and scaled many of the top YouTube channels in real estate from 0 to 100k+ subscribers. Launched the only hyperlocal newsletters company scaled across 50+ markets. Clayton: Skipped college in 2017 to build a business instead of studying business. Helped grow a marketing company from multiple 6 figures/month to multiple 7 figures/month at 19, leading an 8-person outbound sales team. Started his own marketing agency helping large real estate brands generate leads through advertising. Scaled it to multiple six figures by age 21. Noticed a pattern: biggest case studies had the biggest audiences. Spent 8 months researching how top real estate brands were building through media. 2025: We partnered and merged our companies. Combined teams, data, and resources for better results. Grew Knwn Local to a 55+ person team working with 30+ of the largest real estate brands in the U.S., generating over 700M impressions annually. We believe building a media brand is the new way to grow your business and own your market. Instead of renting your business with expensive leads, you can own it with an audience that compounds. Most agents are trapped buying expensive leads hoping the well doesn't run dry. Brand beats budget. Content compounds. You're Great At Real Estate. We Make it Known. To all the agents building in the arena: Big visions often don't make sense to small-minded people. Keep building. Andrew & Clayton Website: https://www.knwnlocal.com/