What Happened to StumbleUpon? The Internet's Lost Discovery Button

Remember StumbleUpon? Before endless scrolling and algorithmic feeds, one button could send you anywhere on the internet. At its peak, StumbleUpon became one of the biggest sources of social referral traffic in the United States — briefly even surpassing Facebook. Millions of people used it to discover websites, videos, blogs, and strange corners of the web they would never have found through traditional search. But despite its incredible influence, StumbleUpon eventually disappeared. In this video, we trace the complete story of StumbleUpon — from its beginnings at the University of Calgary, through its $75 million acquisition by eBay, its return to independence, its massive 2011 traffic peak, and finally its shutdown in 2018. So what actually happened to StumbleUpon? And did the internet simply move on from the idea that made it special? Subscribe for more stories about forgotten websites, disappearing technology, lost products, internet history, nostalgia, and the things that quietly changed the world. #StumbleUpon #InternetHistory #Nostalgia #TechHistory #ForgottenInternet