Clive Mayhew - Founder Golf.AI and Author Vertical AI | What No One Tells You

Where should a business owner start with AI? Clive Mayhew - Founder Golf.AI and Author Vertical AI joins Kristy Valentine on What No One Tells You to talk about building businesses through changing technology, the story behind Golf.AI and why he is so excited about what comes next. We get practical about finding the friction in your business, improving customer workflows and experimenting with AI agents. Clive explains his “pro shop moment” and why spending an hour observing how customers interact with your business can be a useful starting point. We also talk about risk, staying in control and the business fundamentals that still matter when you're starting out. I share my own experience of putting an AI assistant to work, and Clive explains how your existing industry knowledge can help you take the first step. Subscribe to What No One Tells You for more conversations with founders and business owners. Hosted by Kristy Valentine. Recorded at Work inc Private Offices. CHAPTERS 00:00 Welcome to What No One Tells You 00:22 Clive’s journey through technology 02:48 Why AI excites him most 04:32 The story behind Golf.AI 07:12 Vertical AI and small business 10:10 Start with customer friction 15:15 Putting an AI assistant to work 17:03 Guardrails, risk and staying in control 21:47 Getting started beyond AI search 25:09 Turning industry experience into action 29:49 AI agents and the future of work 32:19 Advice for new founders