Реальная отдача от инвестиций в ИИ

AI adoption is moving past experimentation. The harder question now is whether it actually delivers measurable business value. In this panel, Yogi Goel, CEO of Maxima; Guy Marion, CMO & Growth at Chargebee; Cheryl Cheng, Managing Director at M12; Abbas Haider Ali, Chief Customer Officer at Atlassian; and Arnab Bose, Chief Product Officer at Asana, join Grace Gong to discuss how companies are evaluating the real-world ROI of AI. The conversation explores the shift from “token maxing” toward measurable outcomes, including efficiency gains, revenue growth, cost savings, risk reduction, accuracy, productivity, and the ability to grow without proportionally growing headcount. The panel also discusses why AI products need to demonstrate value quickly, with Cheryl sharing the importance of proving ROI within three months and the significance of achieving more than 3x net ROI. The speakers share real examples of AI delivering measurable results, including Asana AI teammates reducing claims by approximately 90% in one customer use case and enabling a 9x improvement in campaign execution at FedEx. They also discuss how Atlassian measures improvements in accuracy and token efficiency, how Maxima applies deterministic systems to finance and accounting workflows, and how Chargebee is using AI agents to transform marketing operations. The discussion also covers how founders should think about AI ROI when building their own companies, why customers ultimately buy to make money, save money, or mitigate risk, how to identify the business metric that matters to the budget owner, and why startups should avoid reinventing non-core functions. Panelists: Yogi Goel, CEO, Maxima Guy Marion, CMO & Growth, Chargebee Cheryl Cheng, Managing Director, M12 (Microsoft VC) Abbas Haider Ali, Chief Customer Officer, Atlassian Arnab Bose, Chief Product Officer, Asana Moderator: Grace Gong, Founder & CEO, Smart Venture Media #AI #ArtificialIntelligence #AIROI #EnterpriseAI #AIAgents #AIInvesting #Startups #VentureCapital #FutureOfWork #AITransformation