The Fundraising Foundations of Donor Advised Funds

Donor-advised funds (DAFs) are a growing opportunity for fundraisers, driven by recent tax-law changes and the ease of setting up these funds. During this presentation, marketing pros Megan Carder and Samantha Jasnos explain what DAFs are, how to identify them in your organization’s database, and how to engage DAF donors to inspire greater giving. You’ll learn how to: Stop overlooking DAFs in fundraising strategies. Recognize DAF owners in your CRM. Simplify the giving experience for DAF donors. Incorporate DAFs into your annual fund plans. You’ll find a helpful Q&A session at the end of the presentation.