Optimize Your Campaign – Holly Woodbury

Holly Woodbury's session shares how to optimize your Give Miami Day campaign. This session focuses on how to strengthen your strategy using what you already know. You'll learn how to review your past campaign performance, spot new growth opportunities, strengthen your donor segmentation, and diversify your fundraising approach. This session is for organizers with past fundraising data who are ready to build and grow from it. For more information, visit: https://www.givemiamiday.org/