Meet Magento 2026 | The CRO Flywheel

JH’s CRO & Insight Lead, Joseph Russell hosted Business Track session: The CRO flywheel - how to test and learn beats big-bet backlogs with: Maris Skujins, Head of Digital Commerce Strategy, Scandiweb Paul Ryazanov, CEO, MageCloud Hugo Wilson, Senior Experimentation Consultant, Conversion Their case: a steady run of small experiments beats one huge roadmap bet. Skip the six-month rebuild nobody can test until launch day. Run the smaller test this week, learn from it, and let that shape the next one. Four people who run conversion rate optimisation for different retailers, agencies and platforms, comparing what’s actually worked for them and what hasn’t. Watch the video, and let us know what you think in the comments. #MM26UK was Meet Magento UK’s 16th year, its 9th being hosted by JH, The Breakthrough Agency. LINKS & RESOURCES: 🌐 Learn more about Meet Magento UK: Meet Magento UK Channel: https://bit.ly/MMUKYT Subscribe to the Meet Magento UK Newsletter: https://bit.ly/MMUKNews Visit the Meet Magento UK website: https://meet-magento.co.uk/ 🏢 Brought to you by JH - The Breakthrough Agency: Visit the JH website: https://wearejh.com/ Sign up to The Friday Five newsletter: https://bit.ly/JHFridayFive 🎟️ Get updates on Meet Magento UK 2027: Follow MMUK on LinkedIn:     / meet-magento-uk   🔔 Subscribe to the channel for more Adobe Commerce, Magento, and eCommerce insights! #MeetMagento #MM26UK #eCommerce #AdobeCommerce #magentoecommerce #Magento