Unpacking Amazon's Chargeback Updates With Hannah Blackburn

Hannah Blackburn is the Co-founder and Director of The Hawker’s Club, an eCommerce consultancy that helps brands navigate marketplace challenges, recover lost revenue, and improve profitability across Amazon and other platforms. In her role, Hannah advises sellers and vendors on Vendor Central, chargeback recovery, and marketplace operations. Before co-founding The Hawker’s Club, she worked at Amazon in vendor operations, including in-stock management and profitability. She specializes in helping brands understand and optimize complex eCommerce systems. In this episode… Managing Amazon chargebacks has become a growing challenge for brands as marketplace processes evolve and profitability remains a priority. Vendors need the right systems and strategies to understand charges, respond effectively, and protect their margins. So how can brands navigate Amazon’s evolving chargeback landscape? The key is creating a proactive process to understand, manage, and recover from chargebacks before they impact profitability. Hannah Blackburn, an expert in Amazon vendor operations and chargeback recovery, explains how brands can identify opportunities, strengthen dispute strategies, and build processes that protect margins. Hannah emphasizes the importance of using accurate data, submitting strong evidence, and addressing operational issues at their source to improve long-term performance. With the right approach, chargeback management can become a more effective part of a brand’s marketplace strategy. In this episode of The Digital Deep Dive, Aaron Conant chats with Hannah Blackburn, Co-founder and Director of The Hawker’s Club, about updates to Amazon’s chargeback process. Hannah discusses chargeback trends, dispute strategies, reporting challenges, and ways brands can recover lost revenue. She also shares insights into preventing future issues through stronger processes and better operational visibility.