Every Fragrance Concentration Explained in 8 Minutes

Two bottles can look identical and still behave completely differently. The concentration label gives you a genuinely useful map for why, running from the light eau fraiche up to the dense extrait. It is a map though, not a guarantee. What is actually inside the bottle matters as much as the tier printed on it, and your own skin and the weather get plenty of say too. Learn the ladder, and you finally understand why two similar-looking bottles can wear nothing alike. We climb every concentration from the lightest eau fraiche up to the densest extrait, then sort out which one belongs on a hot summer Tuesday versus a cold night out. Chapters: 0:00 EDT vs EDP 0:24 Read the label 1:16 Eau fraîche 2:08 Eau de Cologne 3:05 Eau de toilette 3:58 Eau de parfum 4:54 Parfum / extrait 5:54 Aftershave, the culprit 6:46 What the label doesn't tell you 7:23 The map Curious Objects — the everyday things guys carry, explained one object at a time. New one every week.