Behind the Scenes with LuAnn Nigara

My team and I flew to Las Vegas to film a documentary about LuAnn Nigara and her 10-year bet. Ten years ago, LuAnn bet $97,000 to launch a podcast that teaches interior designers how to run a profitable business. Today, she has published more than 1200 episodes, close to 10 million downloads, and has created an economy. This video takes you behind the scenes of the shoot: the interviews, what we filmed, the moments between takes. We interviewed people whose businesses grew because of LuAnn. One of them starts crying in the middle of her interview. She didn't plan to, but the story was that powerful. Every business holds stories like this. Most owners are moving too fast to see them. This is what it looks like when someone stops and pulls them out. To learn more about LuAnn Nigara or listen to her podcast, go here: http://luannnigara.com 00:00 - Doubt Is Expensive 00:41 - What makes you different? 01:10 - Finding your one unique quality 02:36 - The stories that need to be shared 03:29 - How to grow to the next level 04:06 - No room for doubt