Interviews: Data Collection in Qualitative Research

This video discusses Interviews– a #dataCollectionTechnique in #QualitativeResearch. It provides detail about the classification and types of interviews along with the advantages and disadvantages of each. The material presented in this video is taken from the following sources: Myers, M. D. (2019). Qualitative research in business and management: Sage. Creswell, J. W. (2013). Research design: Qualitative, quantitative, and mixed methods approaches: Sage publications. You can access video on the Fieldwork-observation technique of data collection in qualitative research by the following link:    • Field work / Observation in Qualitative Re...   You can access video on the Documents technique of data collection in qualitative research by the following link:    • Documents   Data Collection Technique in Q...