Mori Taheripour: Why You Don't Need Permission to Negotiate | Aspire with Emma Grede

Mori Taheripour is one of the leading negotiation experts in the country, but her most important lesson may be this: negotiation has nothing to do with conflict and everything to do with knowing your worth. The Wharton professor has spent the last 22 years teaching people how to ask for what they want, not by using scripts or tactics, but by rebuilding the self-belief that life slowly chips away at. In this episode, Emma and Mori get into the fear, guilt, people-pleasing and inner work that sits at the heart of every negotiation you’ll ever have. They explore: Why negotiation is a life skill, not a boardroom tactic How fear of rejection stops us from asking for more Why people pleasers struggle to advocate for themselves How to stop taking no personally Why your biggest negotiation is always with yourself Why leverage is often perception How to ask for more without guilt or apology This is the episode for every woman who has ever talked herself out of asking. You already have what it takes and Mori explains exactly why. What's your biggest negotiation challenge right now? Drop it in the comments, we'd love to hear from you. And don't forget to subscribe so you never miss an episode of Aspire with Emma Grede. #aspirewithemmagrede #podcast #podcastinterview #finance #habits #interview #wealth #business #entrepreneur #entrepreneurship #businessadvice #financialfreedom #financialliteracy #theshaderoom #tsr #skims #sharktank #psychology #motivation #attitude #money #success #successmindset #successmotivation #successtips #beautyfounder #sephora #ultabeauty #makeup #makeuptutorial #jobsearch #unemployed #financialfreedom #money #moneymindset #negotiation #interview #careergirlsguide #career #advice #interview #job 00:00:00 - Introduction 00:01:15 - Meet Mori Taheripour 00:02:15 - Why negotiation is a life skill 00:03:40 - Finding her purpose in teaching 00:05:40 - Reframing what negotiation really is 00:08:03 - What happens to us along the way 00:11:48 - Can everyone learn to be a better negotiator 00:15:32 - Understanding your worth and value 00:18:38 - What happens before the room 00:20:30 - Creating your own moments 00:23:18 - Know your values first 00:28:43 - The role of listening 00:31:11 - When it gets competitive 00:34:08 - Ad Break 00:34:38 - Navigating new versus familiar 00:38:15 - Does the outfit matter? 00:45:00 - The power of connection 00:48:06 - How to deal with rejection 00:51:37 - Likability and respect 00:59:11 - Possibility takes hope and work 01:00:51 - What's the question you always ask before a negotiation _____ SUBSCRIBE    / @emmagrede   _____ Buy Emma's Book: START WITH YOURSELF is yours April 2026! Preorder today wherever you buy books or at https://www.emmagrede.com/ _____ ABOUT ASPIRE WITH EMMA GREDE Build the life of your dreams and learn from the world’s most successful people. Emma Grede, one of America’s richest self-made women, wants you to make the most of your life. On Aspire with Emma Grede, learn through thought-provoking conversations with some of the most successful and smartest minds on the planet, including goop founder Gwyneth Paltrow, investor, philanthropist, and former chair of Starbucks Mellody Hobson, podcast host Jay Shetty, billionaire entrepreneur and Shark Tank star Mark Cuban, global entrepreneur Charlotte Tilbury, Shopify President Harley Finkelstein, bestselling author of 'Let Them Theory' Mel Robbins, and public luminaries like Meghan, Duchess of Sussex, Charlamagne Tha God, Jessica Alba, former First Lady Michelle Obama, and Netflix Co-CEO Ted Sarandos. Each episode unpacks their habits, philosophy, and strategies, covering career advice, well-being, psychology, and, of course, how to win in business. The show offers personal stories, data-driven advice, real-world strategies, and the experience you need to turn your dreams into reality. LISTEN TO ASPIRE WITH EMMA GREDE link.pscrb.fm/f0281/Aspire_YT ABOUT EMMA GREDE Emma Grede is a founding partner and chief product officer of SKIMS and CEO of Good American. She also made history as the first Black woman to serve as an investor on Shark Tank. Learn more at: https://www.emmagrede.com/