Yahoo Said No to $44.6 Billion. That Wasn't Its Biggest Mistake.

In 2008, Microsoft offered $44.6 billion for Yahoo. Yahoo said no. But that famous "no" isn't what killed it. Years earlier, Yahoo had handed its search engine to Google, haggled its way out of buying Facebook, and then made one bet in China that ended up worth more than the whole company. This is the autopsy of Yahoo. Boardroom Autopsy: the Iced Enterprise series on why giants fall. Chapters: 0:00 The $44.6 Billion No 0:46 The Guide 2:07 The Company That Made Google 3:49 Peanut Butter 4:49 Forty-Four Point Six Billion 6:10 The Accidental Fortune 7:34 The Revolving Door 9:33 Cause of Death Sources: Microsoft press release and letter to Yahoo, 3 May 2008 Al Jazeera (2008): the $44.6B offer, $31 a share, 62% premium Yahoo 10-K filings, SEC EDGAR: revenue and profit comScore US search share, 2005–2009 CNN Money (June 2000): Yahoo picks Google Fortune (2014) and CNBC (2017): the Alibaba stake and Altaba GeekWire and Fortune (2017): the Verizon deal and the data breaches Fortune and Bloomberg (Sept 2011): Carol Bartz AP (May 2012): Scott Thompson's resignation Bloomberg Law (May 2021): Apollo buys Yahoo and AOL Footage: Pixabay. Narration is AI-generated. Research, script and edit by Iced Enterprise. #Yahoo #BusinessDocumentary #TechHistory