Easy Email Marketing Workshop

Hello everyone! Welcome back to my YouTube channel. In part one of this four-part series, I’m going to cover some easy email marketing wins using hyper-personalisation. These simple changes will have a huge impact on your open rates and engagement. Grab a pen and some snacks, it's a long one. Email marketing is the act of sending a commercial message, typically to a group of people, using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. It involves using email to send advertisements, request business, or solicit sales or donations. In this video, I'll walk you through all the elements that make a great targeted email, including design principles. we'll also look at a few examples including some bad ones to give you a clear understanding of how to craft beautiful, smart emails without the garbage. Get my automated Email Planner template here: https://trello.com/b/U1MREzgn/email-p... Signup to my monthly newsletter for free content, insights and giveaways every month: https://mailchi.mp/runaway.world/8xqh... looking for Creative Agency help without the price tag or the attitude? head on over to my agency, http://runaway.world and we'll take care of the rest. The full chapter list is below so you can skip my ramblings and watch any section that interests you: CHAPTERS: 00:00 - Intro 00:48 - Overview 03:14 - Segmentation 06:09 - High Five Impact Check 06:26 - Using names in Subject lines 07:39 - Personalised Lead-in Content 08:37 - Contextually Aware 09:35 - Hyper Personalised Email Example 12:16 - Using Historical Customer Data 13:38 - Naughty email practice example 14:30 - Anniversary Email Example (Easyjet) 15:13 - Relevancy Email Design & Personalisation Review 17:30 - Welcome/Onboarding Email Examples 19:08 - Welcome Email Example (Asos) 22:19 - Welcome Email Example (Myprotein) 25:00 - Welcome Email Example (Medium) 5 Rules for Great Looking Emails 27:37 - Measure Your Copy 28:15 - Enticing Vernacular 28:45 - Minimal Animation 29:18 - Keep It Human Template How-to-Use Guide 30:48 - Email Planning Template Overview Thanks for watching. I hope you guys find this video helpful. If you enjoyed this video, please make sure to like and subscribe to our channel and ring the notification bell 🔔 so you won't miss my new videos. Don’t forget to share with your friends and family. Don't forget to let me know your thoughts in the comments, it really helps me out. 🙏 Music Credit: Music from Uppbeat https://uppbeat.io/t/mountaineer/good... License code: ME26LLJJGHJGSNUU Music from Uppbeat https://uppbeat.io/t/soundroll/lo-fi-... License code: EEQVYYMZA1TN34MZ ➤Suggested Videos:- ✅ How to Brand Your Videos:    • How to Brand Your Videos: A Step-by-Step G...   ✅Use this Trick on Shopify for more sales:    • Why you Should Fix your Images on Shopify   ✅Trello VS Monday.com:    • Trello VS Monday.com | Which suits your st...   Search Terms: Hyper Personal Email Marketing Best Email Marketing Strategy Easy Email Marketing 2022 Email Marketing Tutorial Email Marketing Course ☀Relevant Hashtags: #emailmarketing #digitalmarketing #marketing #socialmediamarketing #onlinemarketing #business #email #marketingstrategy #branding #marketingtips #emailmarketingtips #advertising #emailmarketingstrategy #marketingonline #internetmarketing