Episode 9: Where Does the Brand End and You Begin?

Episode 9: Where Does the Brand End and You Begin? #ai #brand #podcast What happens when AI meets sport, identity, branding—and play? In this episode, Jodi Salmond is joined by Preetesh Morar, known as Pretzel, for a fascinating conversation about the future of AI in sport, the importance of authentic identity, and why technology should enhance human connection rather than replace it. Together, they explore how athletes can think beyond performance metrics and start building their identity and personal brand intentionally, while also looking at how AI can transform coaching, fan experiences, sports technology, and everyday work. But underneath all the technology is a very human question: how do we use AI to create more space for creativity, connection and play? In this episode, you'll discover: Why athletes need to think about identity and personal brand before they need to How AI can enhance performance, coaching and fan experiences without replacing the human element Why authenticity becomes even more important as AI avatars and digital personas become more common How play can accelerate learning, improve relationships and make juggling multiple roles feel less overwhelming -How AI-powered tools can make coaching more engaging while giving coaches more time to focus on people Why being coachable, reflective and open to feedback matters as much as technology How AI can be used intentionally to reduce repetitive work and create more space for creativity and play From AI-powered sports tools to playful coaching, digital identities and the future of athlete branding, this conversation asks us to think differently about what technology is really for. Because perhaps the goal isn't to replace the human. If you're ready to feel more connected, more human, and a little less beige, hit follow and join us. 👉 Learn more at elementofplay.com. ----------------------------------------------------------------------------------------------------------------- 👉Bookings / Interviews: elementofplaypodcast@gmail.com 👉Jodi Salmond's LinkedIn:   / jodi-salmond   👉Website: https://elementofplay.com 👉Company LinkedIn:   / the-element-of-play   👉Instagram:   / the_elementofplay   👉Facebook:   / theelementofplay   👍 Like this video if you found it helpful. 🔔 Subscribe to our channel for more valuable tips and tutorials. 📣 Share this video with anyone looking inspirational, fun, informative facts, and more...