Making the Ask Without Making It Awkward: How to Invite a Donor to Make a Major Gift

You've built the relationship. You've listened to the donor. You've discovered what matters to them. And you believe they're ready to consider a major gift. Now comes the part that makes so many Executive Directors uncomfortable: *actually making the ask.* What if you say the wrong thing? What if the amount is too high? What if they say no? What if the conversation changes the relationship? In this episode of *Huddle Up with Mark The Fund Coach*, we're exploring how to approach a major gift solicitation with confidence, authenticity, and respect for the donor. You'll learn why the ask begins long before the solicitation meeting, how to connect the invitation to the donor's desired impact, why being clear about the amount matters, and what to do after you've made the ask. We'll also talk about why hearing "no" doesn't have to mean losing the relationship. Because *a great major gift ask doesn't interrupt the relationship. It grows out of it.* Ready to become a more confident Major Gift Leader? Join *The Weekly Huddle* FREE for the latest podcast episodes and practical relationship fundraising insights: https://www.thefundcoach.com/opt-in