The Global Advantage: Opening, Operating, and Scaling Countries | eXpcon Cape Town 2026

How do you successfully launch and scale a real estate brokerage in a brand-new country? In this highly anticipated panel from eXpcon Cape Town, Adam Day (eXp Realty UK Country Leader) sits down with Samuel Caux (eXp Realty France Country Leader) and Matt Jones (eXp New Zealand Country Leader) to share real-world strategies and stories about global expansion. In this session, our global leaders discuss: Agent-First Growth: Learn how Samuel Caux grew the French market to nearly 800 agents by starting with a strong belief in the model and prioritizing the best operational tools for his team. Cultural Adaptation: Discover why you can't just copy and paste the US or UK models into new markets, and why respecting and adapting to local culture is the key to global success. The Power of Simplicity: Matt Jones explains why refining your value proposition down to what actually goes into an agent's pocket (like commission splits) is the most effective recruitment strategy. LinkedIn as a Secret Weapon: Hear how leveraging LinkedIn for proactive networking and generating over 1.5 million views helped build undeniable brand visibility. Production over Promises: Why focusing on being a highly productive real estate agent first naturally attracts others to your network and revenue share group. Whether you are an agent looking to expand your network across borders or a leader wanting to understand the global eXp model versus traditional franchises, this session is packed with actionable insights. 🌍 Learn more about the eXp global community: https://www.expsouthafrica.co.za/ #eXpconCapeTown #eXpGlobal #RealEstateLeadership #GlobalExpansion #eXpRealty #AgentSuccess #RealEstateBrokerage #RealEstateAgency