13 Ways to Fund Your Indie Game

How do you actually get the money to make a video game? Most indie developers think they have two options: fund the game themselves or find a publisher. But there are far more ways to finance a game studio. In this episode, I'm joined by Patrick Moran, co-founder of Look North World and a longtime game industry entrepreneur, developer, and publisher. Patrick breaks down 13 different ways game developers can fund their games, from publisher advances and government grants to crowdfunding, work-for-hire, investors, and revenue-sharing deals. We also discuss why funding a game is ultimately about sales, how to build relationships in the industry, and why successful studios often combine multiple funding sources rather than relying on a single deal. If you're trying to figure out how to turn your game into a sustainable business, this conversation is for you.