Germany to North America, Marcel Kringe's Path to Bushel Plus and BranValt

Marcel Kringe's journey in agriculture spans continents, challenges, and innovation. Raised on a fourth-generation family farm in Germany, Marcel's passion for farming led him across Canada, Russia, and Brazil before eventually founding Bushel Plus. Along the way, he worked on operations ranging from family farms to an 80,000-acre enterprise, gaining a unique perspective on harvest efficiency and farm management. In this episode, Marcel shares how a simple observation in the field exposed a major problem with grain loss measurement and sparked the creation of the SmartPan System. We dive into the early days of Bushel Plus, the risks of leaving a stable career at Cargill, and the partnerships, acquisitions, and investments that helped transform the company into a global leader in harvest optimization. Marcel also opens up about surviving a devastating car accident that left him with 12 spinal fractures, leading his company from a hospital bed, and the lessons he learned about resilience, leadership, and perseverance. Today, BranValt products are used in more than 35 countries, helping farmers improve efficiency, reduce grain loss, and maximize harvest performance. This conversation is packed with practical insights for farmers, entrepreneurs, and anyone interested in building something that lasts. #Agriculture #Farming #AgTech #HarvestOptimization #FarmPodcast #Agribusiness #Farmer #PrecisionAgriculture #Harvest #FarmLife #AgInnovation #AgLeadership #ModernFarmer #AgriTech #Farm4Profit #BushelPlus @BarnValt Submit your questions, topics, or anything you’d like us to cover on the podcast: Email: connect@farm4profit.com Call or text the Farm4Profit Hotline: 515-207-9640 Subscribe to our e-newsletter for insights, updates, and exclusive content: https://www.farm4profit.com/freeresou... Find the Farm4Profit on social media: Farm4Profit Instagram:   / farm4profit   Farm4Profit Tik Tok:   / farm4profitllc   Farm4Profit X: https://x.com/Farm4ProfitLLC Farm4Profit Facebook:   / farm4profitllc   Farm4Profit LinkedIn:   / farm4profit-podcast   For partnership, sales, or marketing inquiries: Rachel Manternach – rachelz@farm4profit.com Disclaimer: Farm4Profit Media is not a financial, legal, or tax advisor. All content is provided for informational and educational purposes only and reflects the opinions of third-party guests and contributors. We make no guarantees as to the accuracy or completeness of any information presented. Listeners and viewers should conduct their own due diligence and consult with a qualified professional before making any financial, legal, or operational decisions. Any actions taken based on this content are done at your own risk.