The Modern Firm as an Operational System
Modern Business Practices
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The Modern Firm as an Operational System
1 просмотр · 2 нед. назад
Modern Business Practices
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1 просмотр · 2 нед. назад
This explainer shifts the mindset from viewing pricing as just a number to a critical mechanical gear that drives the operational engine. It covers the game plan for how to break down pricing into sections, including more than a number, usage and tiered pricing, exploring subscriptions and dynamic pricing, discussing the search for causal evidence, and finally wrapping it up with proving true value capture. The report develops a practical model of pricing architectures, examines major pricing architectures, and explains what evidence operators need before claiming that a mechanism captures value without eroding demand.
Report sources:
https://docs.aws.amazon.com/AWSEC2/latest/...
https://docs.stripe.com/billing/subscripti...
https://www.aeaweb.org/articles?id=10.1257...
[production:modern-business-practices/pricing-mechanisms-value-capture]
[learning-resources]
Lesson infographic: https://drive.google.com/open?id=1UmIYyZin...
Teaching slides (PDF): https://drive.google.com/open?id=1O9dxGdmo...
[/learning-resources]